Monday, October 30, 2006

Get on the Bus, Gus

This photo by James Goolsby was stolen from the Times Union websiteDid I speak too soon when I called the Chamber's cab driver scheme the stupidest idea of the year? The Capital District Transportation Authority is struggling to seize the prize from the Chamber with its plan to paint the buses blue. From the Times Union:
It's part of a larger strategy called "branding," which the authority hopes will project a more distinctive, contemporary image for the 36-year-old regional transit system. Ultimately, CDTA officials hope branding will help boost ridership and make the system easier for newcomers to master.
Yeah. I think I'll leave the car at home tomorrow so I an ride on that blue bus.