Three Time Loser
It turns out that among those other interests was running for Congress. In 1996, 1998, and 2000, Baker ran on the Republican ticket against incumbent Lane Evans(D) for the seat in the 17th Congressional District of Illinois. He lost all three times.
Lane Evans, who has battled Parkinson's disease since 1995, is a former Marine and Vietnam vet with a law degree from Georgetown. Baker, according to his bio, "spent a few years in sales in the food and beverage industry before making a career change into broadcasting as a traffic reporter in Los Angeles."
I expect Baker will be a major asset on election night.