Wednesday, March 29, 2006

Early Shift

We need another morning newscast around here like we need another hole in the head. Or better yet, like we need a convention center. While we may not get a convention center, another morning news is on the way. Jeff Whitson, Fox 23 GM, told the Business Review that the station is planning to launch a morning news show, possibly in September. As we've pointed out before, news is the garden where TV stations grow more places to put commercials, so it's not surprising that Fox 23 would join the AM club ---but this has to make you wonder:
Whitson believes there is room for a new show that will offer "something different" for morning viewers.
I don't know what he means, but if Mr. Whitson wants to put on a show that's "different" from everyone else's, he's going to have to throw a lot of people at it.