TV Guide Grows Up
After 52 years TV guide is going big, abandoning its familiar small dimensions and becoming a full-size magazine. TV Guide's circulation has been in a steady downward spiral for years. First newspapers stole away many of their eyeballs with free weekly inserts like the TU's ON TV book; now, with the advent of sophisticated, surfable grids on digital cable, all printed listings are becoming archaic. Printed listings remain popular with the older audience, and those slow to embrace new technology, like yours truly.
This week's final small format editions pay tribute to the classics, with today's stars recreating famous TV Guide covers from the past.