Tuesday, August 16, 2005

Perched on the Edge

What will happen to local radio when the 500 pound gorilla exits the room? That's the big question as local program directors brace for a post-Howard Strern morning drive. Bob Ausfeld, who's the one about to lose his cash cow, doesn't sound worried:
"There are options--syndicated, local, some shows within Regent we could take. There is one out of Grand Rapids that could attract the same male listeners as Stern."
He must be talking about the WGRD's Free Beer and Hot Wings morning show. These are the guys that are going to hold onto your Howard Stern numbers? Good luck with that.